Car rental in Cyprus: +140% requests on organic
Organic SEO for a car-rental service in Cyprus: +140% site requests from organic search with no ad budget — through landing pages per location and car class.
About the project
| Parameter | Value |
|---|---|
| Niche | Car rental |
| Market | Cyprus · tourist audience |
| Channel | Organic SEO (no ad budget) |
| Focus | Requests from organic search |
| Result | +140% site requests |
SecRental is a car-rental service in Cyprus. The audience is mostly touristic and seasonal. The goal: get requests from organic search without ad spend, taking traffic from aggregators and local competitors.
What we did
Local and commercial semantics
Mapped demand to “car rental + Cyprus cities and airports” and car classes — the real phrasing tourists use.
Landing pages
Dedicated pages per location (cities, airports) and car class — for specific demand, not one generic page.
Technical base and content
Speed, structure, multilingual for tourists, content for seasonal demand.
Results
| Metric | Value |
|---|---|
| Site requests | +140% |
| Channel | organic, no ads |
| Audience | tourists, Cyprus |
SecRental — car rental in Cyprus

Takeaway
SecRental increased site requests by +140% purely through organic search — with no ad spend. Organic became the main channel for acquiring tourists.
Service for this case: SEO promotion →
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